• Create and implement a marketing strategy. 

              Actions: 

              i) Articles in local papers, rather than advertising. 

              ii) Increase visible presence at outside events such as Senior’s Safety Fair. 

              iii) Build stronger relationships with other community groups including outreach to other cultures. 

              iv) Expand distribution of newsletters. 

              v) Host appropriate public events. 

     • Ensure financial stability, while keeping programs affordable. 

              Actions: 

              i) Review fee structures annually of membership and study groups 

              ii) Promote legacy opportunities. 

              iii) Review possibility of grants on a regular basis. 

              iv) Consider the possible need for more paid staff in the future.